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Businesses Sometimes Choose UGLY Locations

October 21 2026

Why do you think some profitable businesses intentionally choose what others might call “ugly” commercial locations?

Some of the most profitable businesses don’t choose the best-looking commercial spaces, they choose the right ones.

Those imperfect spaces usually come with better terms, more flexibility, and room to create something that actually stands out.

If you’re only chasing the perfect white box, you’re probably overlooking the real opportunity.

Let me know what you think in the comments!

xoxo,

Cyn

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